旅游科学 ›› 2024, Vol. 38 ›› Issue (8): 46-59.

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国家文化公园文旅元宇宙空间生产的三重维度研究

阴健1, 秦宗财1,2,*   

  1. 1.扬州大学新闻与传媒学院,江苏扬州 225100;
    2.扬州大学长江文化研究院,江苏扬州 225009
  • 收稿日期:2023-09-15 修回日期:2024-07-05 出版日期:2024-08-30 发布日期:2024-09-18
  • 通讯作者: 秦宗财*(1974—),男,扬州大学新闻与传媒学院教授,博导,研究方向为文化传播学等,E-mail:qzongcai@126.com。
  • 作者简介:阴健(1997—),男,扬州大学新闻与传媒学院硕士生,E-mail:yj971222@126.com。
  • 基金资助:
    国家社科基金艺术学专项“增强长江文化传播力研究”(24BH172); 江苏省研究生实践创新计划立项项目“国家文化公园元宇宙空间生产与消费场景建构研究”(SJCX23_1885)

The Triple Dimensions of Production of Space of the National Cultural Park's Cultural Tourism Metaverse

YIN Jian1, QIN Zongcai1,2,*   

  1. 1. School of Journalism and Communication, Yangzhou University, Yangzhou 225000, China;
    2. Research Institute for Yangtze River Culture, Yangzhou University, Yangzhou 225009, China
  • Received:2023-09-15 Revised:2024-07-05 Online:2024-08-30 Published:2024-09-18

摘要: 国家文化公园文旅元宇宙是中国特色元宇宙体系的一部分,是在国家文化公园数字化演进趋势下创生的数字文旅生产与消费的空间场景。文章基于“空间生产”理论,从体验空间、元符号空间、交往空间3个维度解构国家文化公园文旅元宇宙。体验性文旅消费、叙事性文化传播与社会性共创实践,是国家文化公园文旅元宇宙空间生产的价值与功能。体验空间生产及体验性文旅消费是国家文化公园文化遗产、景观与消费活动的数字化延伸;元符号空间生产及叙事性文化传播是对国家文化公园所承载的中华文化符号的数字化“再再现”;交往空间生产及社会性共创实践使多元主体围绕国家文化公园元宇宙形成了境域化的社会交往关系。打造国家文化公园文旅元宇宙空间,能够推动国家文化公园数字化建设达到新的高度,丰富中国式现代化元宇宙体系。

关键词: 国家文化公园, 元宇宙, 空间生产, 虚拟文化空间, 文化与旅游

Abstract: TThe Cultural Tourism Metaverse of National Cultural Parks is an integral component of the metaverse framework with distinctive Chinese characteristics. It represents a digital space for cultural tourism production and consumption that has emerged from the trend of digital evolution within national cultural parks. This article analyzed the Cultural Tourism Metaverse of National Cultural Parks through the lens of "spatial production" theory, focusing on three dimensions: experiential space, symbolic space, and interactive space. The core values and functions of spatial production within this metaverse include experiential cultural tourism consumption, narrative-driven cultural dissemination, and socially driven co-creation practices. The production of experiential spaces and associated cultural tourism consumption digitally extend the cultural heritage, landscapes, and related activities of national cultural parks. The production of symbolic spaces and narrative cultural dissemination digitally reconstruct the Chinese cultural symbols embodied by these parks. Lastly, the creation of interactive spaces and the facilitation of social co-creation practices establish localized social interactions among various participants within the metaverse of national cultural parks. Developing the Cultural Tourism Metaverse of National Cultural Parks will significantly advance the digital development of these parks, contributing to the broader metaverse system that reflects China's path to modernization.

Key words: the national cultural park, metaverse, production of space, virtual cultural space, culture and tourism

中图分类号: 

  • G246

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